If you’re aiming to land a gig as a Marketing Coordinator, you need a resume that’s as strategic and compelling as your campaigns.
We’ve whipped up this guide to give you the inside scoop on crafting a resume that’ll get you noticed.
Take a squiz at our Marketing Coordinator resume example below for a bit of inspiration to kick things off.
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Marketing Coordinator Resume Example
This Marketing Coordinator resume example provides a clear blueprint for formatting and content that will appeal to recruiters.
It’s neat and professional appearance makes it easy for even busy hiring managers to pull the information they need.
Next, we will show you how you can write a similarly effective Marketing Coordinator resume.
Marketing Coordinator resume structure & format
Resume structure
Crafting a resume that grabs attention requires clear structure.
Ensure your resume features the following:
- Contact details: Essential contact information.
- Resume summary: A snapshot of your skills aimed to catch the recruiter’s eye.
- Core skills: A bullet-point list highlighting skills crucial for Marketing Coordinator jobs.
- Work experience: A reverse chronological list of your professional roles.
- Education: Your academic and professional training details.
- Additional info: Optional details like extracurricular activities that might appeal to employers.
How to format your Marketing Coordinator resume
A well-formatted resume catches the eye of recruiters and makes it simple for them to review it.
Follow these resume format guidelines to ensure your resume is both attractive and easy to navigate.
- Resume length: Keep your resume short and sweet, ideally around 1 to 2 pages, as recruiters have loads to get through daily and not much time to read each one.
- Font & colour scheme: Choose a clear and easy-to-read font, steering clear of overly decorative ones that could hinder readability. Stick with a classic black-text-on-white-background for the body of the resume, but don’t shy away from adding a hint of colour elsewhere to make your resume stand out.
- Page layout: Split your page into distinct sections using bold headings or borders, making it easy for readers to locate the information they need at a glance.
- Break text up: Break text up into concise bullet points and short paragraphs to make it easy for busy recruiters to digest the info.
- Photos: Photos aren’t necessary in Australia, but if you want, you can include a small headshot at the top.
Quick tip: Achieving a professional look for your resume can be difficult and time-consuming. If you want to create an attractive resume quickly, try our Resume Builder and use one of our eye-catching professional resume templates.
Contact Details
Employers need to know who you are, and how to contact you – so whilst your contact details section is fairly simple, it’s important to get it right.
Add these 4 essential details to the top of your resume, trying not to take up too much space:
- Your name and a professional title: (e.g. Finance Assistant or Account Manager) tailor the title to match your target jobs.
- Email address: Ensure that it look professional (e.g. Jade-gowers@gmail.com) and don’t use an old one with your school nickname in like jazzyjade69@gmail.com
- Phone number: Ideally your mobile so that you can be easily reached. Don’t forget to triple check the number is correct!
- Location: Add the general location of where you are looking to work (e.g. Melbourne, Adelaide)
You can also add some of the following details optionally.
- Webpage links: you can link out to a relevant social profile such as LinkedIn or even a portfolio. Make sure anything you link to is high-quality and kept up-to-date.
- Photograph: Photographs aren’t normally required but employers in creative industries sometimes like to see them. If you decide to add, make sure that you look professional and don’t take up too much space on the page with it.
You do not need to add personal details such as your date of birth, full address, or gender. These details aren’t needed to make a hiring decision and will waste space on your resume.
Marketing Coordinator Resume Summary
The resume summary at the top of your document is a crucial, concise introduction that encapsulates your professional qualifications and readiness for the job. It sets the stage for your detailed application.
To instantly capture a recruiter’s attention and lead them into reading further into your resume, use these proven tips:
- Keep it short: Keep your summary between 3 to 5 sentences long so it can be read within seconds. Save the detail for your work experience section.
- Tailor to target jobs: For maximum impact, try to reflect as many matching skills from your target job adverts as you can. This will make recruiters more likely to pay attention.
- Avoid using cliches: Resist the temptation to describe yourself as a “self-starter” or a “results-driven professional” – these clichés offer little insight into your actual capabilities.
Marketing Coordinator resume summary example
What to include in your Marketing Coordinator resume summary
- Summary of your experience: Summarise the range of positions you’ve held and the companies you’ve been associated with to offer employers a complete understanding of your professional experiences.
- Relevant skills: Tell employers you have the right skills for Marketing Coordinator roles by detailing your most relevant skills for the job.
- Qualifications: Remember to mention any qualifications applicable to Marketing Coordinator jobs, showcasing your suitability for the role.
- Benefits of hiring you: Why should a employer hire you? Will you save them money? Improve their productivity? Or get them more customers?
Quick tip: Choose from hundreds of pre-written summaries across all industries, and add one to your resume with one-click in our Resume Builder. All written by recruitment experts and easily tailored to suit your unique skillset and style.
Core skills section
Enhance the impact of your resume by adding a section for core skills.
List your key skills that are highly valued in Marketing Coordinator jobs in bullet points and keep each item concise – no more than four words – to quickly draw the attention of busy hiring managers.
Skills for your Marketing Coordinator resume
Strategic Brand Management – Establishing and guiding the long-term direction of a brand to secure its market position and success.
Marketing Campaign Development – Crafting and rolling out targeted marketing initiatives that span various platforms to promote brand exposure and consumer interaction.
Market Research and Analysis – Gathering and scrutinising market data to gain insights into customer preferences, industry shifts, and the competitive field.
Digital Marketing Expertise – Mastery in online marketing approaches such as search engine optimisation, search engine marketing, social networking, content creation, and electronic direct mail.
Budget Management – Directing the allocation of financial resources within marketing, ensuring expenses are justified by returns.
Creative Direction – Steering the visual and conceptual aspects of promotional content to maintain a coherent and effective brand message.
Data Analytics – Applying analytical tools to assess the impact of marketing activities and guide future decisions based on empirical evidence.
Stakeholder Management – Liaising with internal departments, external collaborators, and stakeholders to ensure marketing strategies are in harmony with broader business objectives.
Public Relations – Overseeing interactions with the media and public, coordinating press releases, and organising events to bolster the brand’s public profile.
Product Development Insight – Contributing marketing perspectives to product innovation, ensuring new offerings resonate with market demands and brand positioning.
Quick tip: Our Resume Builder contains thousands of in-demand skills for every profession that can be added to your resume in seconds – saving you time and greatly improving your chances of landing job interviews and getting hired.
Work experience section
Your work experience section gives you the opportunity to showcase the contributions you can make to potential employers.
List your past jobs starting with the most recent and focus on detailing your last 3-5 years of work.
Structuring your jobs
To make your responsibilities clear to recruiters, present your previous jobs in the following format.
Outline
Start with a 1 to 2 line outline of the job, including what the employer does, where you sit within the organisation, and the overall goal of the job.
Key responsibilities
List 5-8 bullet points detailing your main responsibilities within the job, highlighting important skills, knowledge and tools that you use.
Keep each point brief and show who you interact with, and how you contribute to the organisation.
Key achievements
Conclude each job description by detailing 1-3 major achievements that significantly benefited the employer, such as cost reductions or early project completions.
Aim to quantify these achievements with specific data to demonstrate their impact.
Example job for Marketing Coordinator resume
Outline
Work in the Sales and Marketing department of a fast-growing vegan cosmetics brand with customers in 14 countries worldwide, developing and executing effective marketing strategies for new products.
Key Responsibilities
- Devise and pitch multi channel advertising campaign strategy for new products
- Research and analyse the sustainable fashion market and monitor competitors
- Apply consumer user experience insights and identify data trends
- Assist with the management of the product lifecycle and end-to-end customer experience
Quick tip: Create impressive job descriptions easily in our Resume Builder by adding pre-written job phrases for every industry and career stage.
Education section
In the lower part of your resume, add a section dedicated to education.
Present this information in a bullet-point format, concentrating on qualifications that are directly relevant to Marketing Coordinator jobs.
Candidates with extensive professional experience can limit this section to key details, whereas if you have little or no experience you should expand on your academic achievements to demonstrate relevant skills.
This section can include:
- University degrees
- Industry specific qualifications for Marketing Coordinator jobs
- Vocational education and training (VET) diplomas
- Senior Secondary Certificate of Education (SSCE)
Additional information (optional)
At the very bottom of your resume you can add an additional info section, for anything else that might help you to look more appealing to employers.
This is often used for hobbies and interests, but can also include awards, publications or a list of technical skills.
If you are considering adding anything here, remember to only include things that are related to your work, or things which are very impressive.
Don’t add common pastime hobbies such as watching TV or socialising with friends, as they won’t make any impact.
Constructing a compelling Marketing Coordinator resume requires effort, but by following the steps provided, you can assemble a resume that prompts replies from recruiters and generates multiple interviews.
Be sure to revise your resume carefully upon completion and tailor it for each application to confirm your alignment with the job requirements.
Good luck with your job search!