SEO Specialist resume example

Looking to optimise your career prospects with a well-crafted SEO Specialist resume?

Our guide is brimming with savvy tips and tricks to highlight your digital marketing prowess.

Take a gander at our SEO Specialist resume example to kick-start your personal branding with a bang.

 

 

 

SEO Specialist Resume Example

SEO Specialist resume 1

SEO Specialist resume 2

 

This example SEO Specialist resume showcases the optimal structure and great content to include in your own resume.

Designed to be professional and easy for recruiters to read, it serves as an excellent example of a good SEO Specialist resume.

Next, we’ll guide you through the process of developing a compelling SEO Specialist resume of your own.

 

resume builder

 

SEO Specialist resume structure & format

Resume layout and structure

 

Resume structure

Resume structure is essential when it comes to convincing companies to interview you.

These are the sections that recruiters expect to see in your resume:

  • Contact details: Your name and essential contact info.
  • Resume summary: A short paragraph providing recruiters with a brief summary on your suitability for the job.
  • Core skills: A bullet pointed list of your most in-demand SEO Specialist skills.
  • Work experience: Your current and previous jobs, listed from newest to oldest.
  • Education: Your relevant qualifications for SEO Specialist jobs.
  • Additional info: Any further details that could boost your applications, such as languages or hobbies and interests.

 

How to format your SEO Specialist resume

Resume format example

 

Your resume needs to look stylish and professional, whilst being super-easy for time-strapped recruiters to read.

Here’s how to format your resume to achieve both of those goals.

  • Resume length: Keep your resume short and sweet, ideally around 1 to 2 pages, as recruiters have loads to get through daily and not much time to read each one.
  • Font & colour scheme: Opt for a straightforward font that’s easy on the eyes, avoiding fancy ones that could be hard to read. Stick to a black-text-on-white background, but don’t hesitate to add a touch of colour to make your resume pop.
  • Page layout: Divide the page into clearly visible sections using bold headings or borders, so that readers can quickly pinpoint the information they want.
  • Break text up: Make use of bullet points and short paragraphs to breakup text, simplifying the info for busy recruiters to digest.
  • Photos: In Australia, photos aren’t compulsory, but you can include a small headshot at the top if you want.

 

Quick tip: Achieving a professional look for your resume can be difficult and time-consuming. If you want to create an attractive resume quickly, try our Resume Builder and use one of our eye-catching professional resume templates.

 

 

Contact Details

Resume contact details

 

Employers need to know who you are, and how to contact you – so whilst your contact details section is fairly simple, it’s important to get it right.

Add these 4 essential details to the top of your resume, trying not to take up too much space:

  • Your name and a professional title: (e.g. Finance Assistant or Account Manager) tailor the title to match your target jobs.
  • Email address: Ensure that it look professional (e.g. Jade-gowers@gmail.com) and don’t use an old one with your school nickname in like jazzyjade69@gmail.com
  • Phone number: Ideally your mobile so that you can be easily reached. Don’t forget to triple check the number is correct!
  • Location: Add the general location of where you are looking to work (e.g. Melbourne, Adelaide)

You can also add some of the following details optionally.

  • Webpage links: you can link out to a relevant social profile such as LinkedIn or even a portfolio. Make sure anything you link to is high-quality and kept up-to-date.
  • Photograph: Photographs aren’t normally required but employers in creative industries sometimes like to see them. If you decide to add, make sure that you look professional and don’t take up too much space on the page with it.

You do not need to add personal details such as your date of birth, full address, or gender. These details aren’t needed to make a hiring decision and will waste space on your resume.

 

SEO Specialist Resume Summary

Resume summary

 

The resume summary at the top of your document is a crucial, concise introduction that encapsulates your professional qualifications and readiness for the job. It sets the stage for your detailed application.

To instantly capture a recruiter’s attention and lead them into reading further into your resume, use these proven tips:

  • Keep it short: Aim for a concise summary of 3 to 5 sentences, ensuring it can be quickly scanned. You can elaborate on details later, in the work experience section.
  • Tailor to target jobs: To stand out, align your summary closely with the skills and keywords found in your target job adverts, increasing the likelihood that recruiters will recognise your fit for the role.
  • Avoid using cliches: Thinking about calling yourself a “hard working team player who thinks outside the box“? Don’t! These phrases are meaningless and don’t provide employers with the facts they want.

 

SEO Specialist resume summary example

Proficient SEO Specialist with a proven track record of optimising website visibility and driving organic traffic for leading Australia-based food retailers. Skilled in conducting thorough keyword research, implementing technical SEO enhancements, and collaborating with cross-functional teams to achieve strategic SEO objectives. Experienced in utilising industry-standard tools such as Google Analytics, SEMrush, and Ahrefs to analyse data and measure campaign effectiveness.

 

What to include in your SEO Specialist resume summary

  • Summary of your experience: What kind of companies have you worked for? What types of jobs have you done? Give employers a clear picture of your experience.
  • Relevant skills: Showcase your key skills, emphasising those tailored for SEO Specialist roles.
  • Qualifications: Add a brief mention of any qualifications that are relevant to SEO Specialist jobs, to show that you are qualified for the role.
  • Benefits of hiring you: Highlight the benefits you can bring to the employer, whether it’s in terms of cost reduction, efficiency improvements, or revenue generation for the company.

 

Quick tip: Choose from hundreds of pre-written summaries across all industries, and add one to your resume with one-click in our Resume Builder. All written by recruitment experts and easily tailored to suit your unique skillset and style.

 

Core skills section

Resume core skills

 

If you really want to ensure that your resume gets noticed, add a core skills section.

It’s a bullet pointed list of your most in-demand skills relating to SEO Specialist jobs.

Keep each one under 4 words in length, so they jump off the page and are easily spotted by even the busiest hiring managers.

 

Skills for your SEO Specialist resume

Keyword Research – Identifying and analysing relevant keywords to drive traffic to a business’s website and improve search engine rankings.

SEO Auditing – Conducting thorough audits of websites to identify areas for improvement and ensure compliance with SEO best practices.

Content Optimisation – Tweaking website content to improve its relevance and visibility in search engine results pages (SERPs).

Link Building Strategies – Creating and executing link building campaigns to enhance domain authority and improve website rankings.

Technical SEO – Understanding and implementing technical aspects of SEO such as site structure, mobile optimisation, and page speed enhancements.

Google Analytics Proficiency – Utilising Google Analytics to track website performance, analyse user behaviour, and inform SEO strategy.

Search Engine Marketing (SEM) – Managing pay-per-click (PPC) advertising campaigns on search engines to complement organic search efforts.

Conversion Rate Optimisation – Implementing strategies to improve the conversion rate of website visitors into customers or leads.

SEO Trend Monitoring – Keeping up to date with the latest SEO trends, algorithm updates, and industry best practices to maintain competitive rankings.

HTML/CSS Knowledge – Applying knowledge of HTML and CSS to resolve on-page SEO issues and improve site usability and accessibility.

 

Quick tip: Our Resume Builder contains thousands of in-demand skills for every profession that can be added to your resume in seconds – saving you time and greatly improving your chances of landing job interviews and getting hired.

 

resume builder

 

Work experience section

Your work experience section is crucial in demonstrating your value to potential employers.

Organise your past positions in reverse chronological order, emphasising your most recent 3-5 years of professional experience.

 

Work experience order in resume

 

Structuring your jobs

To help recruiters understand your past roles, organise each position in the following manner.

 

Role descriptions structure

 

Outline

Start with a 1 to 2 line outline of the job, including what the employer does, where you sit within the organisation, and the overall goal of the job.

 

Key responsibilities

List 5-8 bullet points detailing your main responsibilities within the job, highlighting important skills, knowledge and tools that you use.

Keep each point brief and show who you interact with, and how you contribute to the organisation.

 

Key achievements

Finish each role’s section with 1-3 standout achievements that positively influenced your employer.

Use concrete metrics to illustrate these successes, whether they involve enhancing efficiency, saving costs, or driving project advancements.

 

Example job for SEO Specialist resume

Outline

Playing a pivotal role in the SEO strategy execution at Eat Well, a prominent Australia-based food delivery company, working as part of the marketing team to enhance website visibility and increase organic traffic.

Key Responsibilities

  • Implement technical SEO enhancements and conduct A/B testing, including schema markup and website speed optimisation, to improve website performance
  • Conduct keyword research using tools such as SEMrush and Ahrefs to identify high-potential keywords for content optimisation
  • Optimise website content, including product descriptions and blog posts
  • Collaborate with content writers to develop SEO-friendly content aligned with user intent

 

Quick tip: Create impressive job descriptions easily in our Resume Builder by adding pre-written job phrases for every industry and career stage.

 

 

Education section

Resume education section

 

In the lower part of your resume, add a section dedicated to education.

Present this information in a bullet-point format, concentrating on qualifications that are directly relevant to SEO Specialist jobs.

Candidates with extensive professional experience can limit this section to key details, whereas if you have little or no experience you should expand on your academic achievements to demonstrate relevant skills.

This section can include:

  • University degrees
  • Industry specific qualifications for SEO Specialist jobs
  • Vocational education and training (VET) diplomas
  • Senior Secondary Certificate of Education (SSCE)

 

Additional information (optional)

Resume additional info

 

At the end of your resume, you can consider incorporating a section for additional information.

This part is suitable for hobbies, interests, awards, publications, or technical skills that could enhance your appeal to employers.

When adding content here, ensure it is either directly relevant to your profession or exceptionally impressive.

Avoid listing everyday activities like watching television or casual socialising, as they are unlikely to influence hiring decisions.

 

resume builder

 

Although creating a standout SEO Specialist resume is no small feat, following these steps will help you produce a resume that not only draws responses from recruiters but also results in a significant number of interviews.

Remember to thoroughly proofread your resume and adapt it to each specific job to ensure it remains relevant.

Good luck with your job search!