Crafting the perfect Social Media Manager resume can be as nuanced as a well-curated Instagram feed.
To make sure your application gets double-taps from potential employers, you’ll want to follow our comprehensive guide.
We’ve included a top-notch Social Media Manager resume example to kick-start your own standout submission.
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Social Media Manager Resume Example
This Social Media Manager resume example provides a clear blueprint for formatting and content that will appeal to recruiters.
It’s neat and professional appearance makes it easy for even busy hiring managers to pull the information they need.
Next, we will show you how you can write a similarly effective Social Media Manager resume.
Social Media Manager resume structure & format
Resume structure
A well-organized resume is your ticket to job interviews.
Ensure you include these sections in your resume to impress recruiters:
- Contact details: Your name and best contact information.
- Resume summary: A brief but powerful summary of your key skills and experiences.
- Core skills: A focused list of skills relevant to Social Media Manager jobs.
- Work experience: A detailed account of your past positions, starting with the most recent.
- Education: Your educational qualifications.
- Additional info: Optional section for extra credentials or interests that support your application.
How to format your Social Media Manager resume
The layout of your resume is crucial in making it appealing and accessible to hiring managers.
Keep these key points in mind when arranging your resume format.
- Resume length: Keep your resume between 1 to 2 pages long because recruiters see tons of resumes every day and only have limited time to read each one.
- Font & colour scheme: Choose a clear and easy-to-read font, steering clear of overly decorative ones that could hinder readability. Stick with a classic black-text-on-white-background for the body of the resume, but don’t shy away from adding a hint of colour elsewhere to make your resume stand out.
- Page layout: Split your page into distinct sections using bold headings or borders, making it easy for readers to locate the information they need at a glance.
- Break text up: Break up text with concise bullet points and brief paragraphs, ensuring busy recruiters can easily absorb the info.
- Photos: In Australia, photos aren’t compulsory, but you can include a small headshot at the top if you want.
Quick tip: Achieving a professional look for your resume can be difficult and time-consuming. If you want to create an attractive resume quickly, try our Resume Builder and use one of our eye-catching professional resume templates.
Contact Details
Ensuring that employers can identify and reach you is crucial, so while the contact details section might seem straightforward, it’s vital to perfect it.
Ensure you include these four key details prominently at the top of your resume, without taking up too much space:
- Your name and professional title: Such as IT Project Manager or Healthcare Assistant, tailored to reflect the positions you are applying for.
- Email address: Choose a professional email (e.g. hayley.j.benson@gmail.com) over one that may appear unprofessional or outdated, like crazy-hay-21@gmail.com.
- Phone number: List your mobile number to ensure you are easily contactable. Always triple-check for accuracy.
- Location: Mention the general region where you’re seeking employment, for example, Sydney, Melbourne.
Additionally, you may add these details if relevant:
- Webpage links: Link to a professional online profile such as LinkedIn or a personal portfolio, ensuring all content is professional and up-to-date.
- Photograph: Although not commonly required, a professional photograph may be beneficial if you’re in a creative industry. If included, it should be modest in size and professionally presented.
Avoid including personal information such as your date of birth, full address, or gender. These details do not assist in the hiring process and take up valuable space on your resume.
Social Media Manager Resume Summary
Your resume summary is a vital, brief paragraph at the beginning of your resume that serves as a quick introduction to your capabilities and alignment with the job. This section is essential for making a strong first impression.
Engage recruiters right off the bat and prompt them to continue reading your resume by implementing these effective strategies:
- Keep it short: Aim for a concise summary of 3 to 5 sentences, ensuring it can be quickly scanned. You can elaborate on details later, in the work experience section.
- Tailor to target jobs: For maximum impact, try to reflect as many matching skills from your target job adverts as you can. This will make recruiters more likely to pay attention.
- Avoid using cliches: Steer clear of clichés such as “dynamic multitasker” or “goal-oriented individual” – they’re tired non-factual phrases that won’t make you stand out to employers.
Social Media Manager resume summary example
What to include in your Social Media Manager resume summary
- Summary of your experience: Provide a summary of your work history, including the types of roles you’ve held, the companies you’ve worked for, and the extent of your experience.
- Relevant skills: Highlight your most valuable skills, focusing on job-specific skills for Social Media Manager jobs.
- Qualifications: Include a short note about any relevant qualifications for Social Media Manager roles to demonstrate your suitability for the position.
- Benefits of hiring you: Employers want to see the value you offer to their organisation, whether it’s through cost savings, enhanced productivity, or increased customer acquisition.
Quick tip: Choose from hundreds of pre-written summaries across all industries, and add one to your resume with one-click in our Resume Builder. All written by recruitment experts and easily tailored to suit your unique skillset and style.
Core skills section
If you really want to ensure that your resume gets noticed, add a core skills section.
It’s a bullet pointed list of your most in-demand skills relating to Social Media Manager jobs.
Keep each one under 4 words in length, so they jump off the page and are easily spotted by even the busiest hiring managers.
Skills for your Social Media Manager resume
Content Creation – Crafting compelling and relevant content tailored for different social media platforms to drive engagement and brand presence.
Social Media Analytics – Using analytics tools to track performance, analyse social media metrics, and optimise strategy for better results.
Graphic Design – Creating visually appealing graphics and layouts for social media posts, ads, and banners that resonate with the target audience.
Video Production – Producing and editing videos for social media campaigns to increase reach and user engagement.
Paid Social Advertising – Planning and managing paid advertising campaigns on social media platforms to maximise reach and conversion rates.
Community Management – Engaging with the online community, responding to comments and messages, and fostering a positive brand image.
Platform-Specific Strategy – Developing tailored strategies for different social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
SEO for Social – Optimising social media content and profiles to improve visibility in search engine results and drive organic traffic.
Influencer Collaboration – Identifying and partnering with influencers to expand brand reach and credibility among target demographics.
CRM Integration – Integrating social media initiatives with customer relationship management systems to enhance customer insights and personalisation.
Quick tip: Our Resume Builder contains thousands of in-demand skills for every profession that can be added to your resume in seconds – saving you time and greatly improving your chances of landing job interviews and getting hired.
Work experience section
Your work experience section is crucial in demonstrating your value to potential employers.
Organise your past positions in reverse chronological order, emphasising your most recent 3-5 years of professional experience.
Structuring your jobs
Help recruiters quickly understand your past job duties by organising them in the following way.
Outline
Introduce each job with a concise 1 to 2 line outline that covers the employer’s business, your role within the structure, and the key goals of your position.
Key responsibilities
Outline your primary duties in 5-8 bullet points, focusing on essential skills, tools, and expertise.
Ensure each point is succinct, indicating your interactions within the company and your contributions to its success.
Key achievements
Round up each role by listing 1-3 key achievements that had a big positive impact on the employer (like saving them money or completing a project ahead of schedule).
Wherever possible, quantify them using hard facts and figures to prove the value you delivered.
Example job for Social Media Manager resume
Outline
Manage up to 500K subscribers across multiple social media channels, while overseeing scheduling and coordination of work for all less experienced employees.
Key Responsibilities
- Lead all social media strategies aimed at stimulating engagement and brand awareness.
- Handle scheduling efforts for Facebook, Twitter, Pinterest, YouTube, and Instagram.
- Guide and train freelance illustrators and copywriters in creating visual content and blog posts.
- Proofread writers’ work and draft articles for online posting.
Quick tip: Create impressive job descriptions easily in our Resume Builder by adding pre-written job phrases for every industry and career stage.
Education section
Your resume should feature an education section near the end.
This part should be a bullet-pointed list of your qualifications, with a focus on those that are significant for Social Media Manager roles.
Keep it brief if you are an experienced candidate. If you’re new to the field, use this section to elaborate on the skills and knowledge you’ve obtained through your educational pursuits.
This section can include:
- University degrees
- Industry specific qualifications for Social Media Manager jobs
- Vocational education and training (VET) diplomas
- Senior Secondary Certificate of Education (SSCE)
Additional information (optional)
At the end of your resume, you can consider incorporating a section for additional information.
This part is suitable for hobbies, interests, awards, publications, or technical skills that could enhance your appeal to employers.
When adding content here, ensure it is either directly relevant to your profession or exceptionally impressive.
Avoid listing everyday activities like watching television or casual socialising, as they are unlikely to influence hiring decisions.
Although creating a standout Social Media Manager resume is no small feat, following these steps will help you produce a resume that not only draws responses from recruiters but also results in a significant number of interviews.
Remember to thoroughly proofread your resume and adapt it to each specific job to ensure it remains relevant.
Good luck with your job search!